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The Communications Roundtable

December 9, 2014 @ 12:00 pm - 1:15 pm

The Communications Roundtable is an intimate, exclusive, invitation-only and informal group of very senior communicators who meet occasionally for a 75 minute lunch to discuss the most relevant topics facing our industry. The Communications Roundtable’s objective is to learn from each other and to provide a unique and valuable networking experience for all members. We are limited to 14 participants who are leaders for their organizations. While there is no fee to participate, we do require our members to show up when they RSVP and to actively contribute to the round-table conversation. The Communications Round-table is organized by Business Development Institute and sponsored by PR Newswire.

Keynote Interviewee: Ron Guirguis, Managing Director, Corporate & Public Affairs, Edelman
Keynote Interviewer: Ken Wincko, SVP of Marketing, PR Newswire

Our topic will be: People, Brands & Trust – Insights & Discussion from Edelman’s Latest Thought Leadership

Edelman recently launched their largest-ever consumer study, Brandshare 2014 that seeks to understand the evolving relationship between people and brands. Edelman’s Trust Barometer 2014 is the benchmark global survey of 33,000 people on specific issues and perceptions impacting trust in business and government. Ron and Ken will share fresh findings from the intersection of both studies and lead an interactive discussion with members of the roundtable.


SPONSOR[push h=”6″]PR_Newswire_logo.svgPR Newswire is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content – from rich media to online video to multimedia – and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world’s largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world’s enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a United Business Media company. [push h=”20″]


ORGANIZER[push h=”6″]Business Development Institute (BDI), founded in New York City in 2001, is a B2B event agency that specializes in producing invitation-only, thought leadership driven, customer acquisition events that attract our client’s buyers while providing valuable content and networking opportunities for their prospects. What makes BDI different is our 12+ years’ experience generating demand for our sponsors while educating and connecting our attendees. Accelerate is our 10-step demand generation process that fills our customer’s sales pipelines with qualified leads while curating unique thought leadership content. Check out our past events and evaluate the social media buzz and live attendee feedback we receive through our #BDI1 Twitter hashtag at our events on Storify.


December 9, 2014
12:00 pm - 1:15 pm
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PR Newswire SoHo Office
350 Hudson Street 3rd floor
New York, New York 10014 United States


Business Development Institute
(212) 765-8045

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