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Driving Bottom Line Results with Pinterest Promoted Pins Webinar

July 28, 2015 @ 12:00 pm - 1:00 pm

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072815 SocialwareWebinar
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VIEW THE WEBINAR

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DOWNLOAD THE PRESENTATION

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DOWNLOAD THE WEBINAR

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With 2/3 of all the content saved by Pinners coming from businesses, brands are essential to and welcome on Pinterest. More importantly, Pinners are motivated consumers – 93% of survey respondents used Pinterest to plan for purchases in the last 6 months!

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Promoted Pins are driving awareness and engagement for brands. With CPM campaigns seeing 2-5% engagement rates and brands gaining on average a 5% bump in impressions the month following CPM campaigns, Pinterest is driving real results. More importantly,18% of conversions are coming from earned media!

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Join us for a Q&A with Matt Moran, SocialFlow’s VP of Product Development, and Jasmine Kriston, Pinterest’s Developer Program Manager, to gain insight into:

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  • Pinterest ad best practices

  • Different ad units, targeting, cost models, and optimization

  • The significant advantage downstream engagement

  • Buyable Pins

  • Maximizing your Pinterest reach

  • Campaign results

 

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SPEAKERS

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Headshots - Jasmine Kriston

Jasmine Kriston
VP of Product Development
Pinterest

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Headshots - Moran, Matt

Matt Moran
VP, Product Development
SocialFlow

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Headshots - Pentland, Craig

Craig Pentland
VP, Account Management
SocialFlow

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SPONSOR[push h=”6″]

socialflowSocialFlow is the next-generation enterprise social platform, built around the objective of gaining audience attention on social networks. As increasing quantities of content compete for consumer attention, publishers and their advertisers need more effective, data-driven approaches to their social publishing. SocialFlow dramatically improves the delivery of content to consumers’ feeds across multiple social networks, delivering significant increases in audience attention. For more information, please visit www.socialflow.com.

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ORGANIZER[push h=”6″]

BDI-TransparentBusiness Development Institute (BDI), founded in New York City in 2001, is a B2B event agency that specializes in producing invitation-only, thought leadership driven, customer acquisition events that attract our client’s buyers while providing valuable content and networking opportunities for their prospects. What makes BDI different is our 12+ years’ experience generating demand for our sponsors while educating and connecting our attendees. Accelerate is our 10-step demand generation process that fills our customer’s sales pipelines with qualified leads while curating unique thought leadership content. Check out our past events and evaluate the social media buzz and live attendee feedback we receive through our #BDI1 Twitter hashtag at our events on Storify.

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Details

Date:
July 28, 2015
Time:
12:00 pm - 1:00 pm
Event Tags:
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Venue

Online Webinar
GoToWebinar,

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