With non-stop meetings, endless revision cycles, and aggressive deadlines, creatives consistently struggle to deliver high-quality work on time. The pandemic’s shift to an entirely remote workforce has only increased the pressure on creative teams as digital assets are more important to brand image than ever before. Between slews of ASAP requests, a reduced workforce, and managing teams digitally, 74% of creatives are working more than 40 hours per week according to a LivePath study.

Most of all, overworked and burnt-out creatives are struggling to prioritize work and align their daily tasks to overarching company goals. To achieve workload balance and efficiently prioritize tasks, successful teams should focus on creating a streamlined way to work so that creatives can concentrate on growing their creative capacity, producing amazing work, and delivering on time.

What creatives need most is time. By improving organizational support and project management systems, creatives have more time to focus on what they love doing most. We’ll discuss scalable solutions for visibility and transparency into creative teams so that leaders can optimize their processes, resource utilization, and employee productivity.