Name: Transforming Work in the Age of AI for Marketing
Start: 2024-06-05T12:00:00-04:00
End: 2024-06-05T14:00:00-04:00

Transforming Work in the Age of AI for Marketing 

Lunch @ Atlanta Fish Market Buckhead, Atlanta
Wednesday, June 5th
@ 12:00 – 2:00 PM ET

Join us to explore how generative AI transforms workplaces, driving collaboration and innovation in marketing and creative fields.

Speakers

Lauren Sisneros

Adobe

Sr. Product Marketing Manager

Panelists

Ashley Schnider

Georgia-Pacific LLC

Director of In-House Agency (Campfire Creative)

Adam Fox

S.P. Richards

Vice President of Marketing

TBA

About the Content

Work has and will continue to undergo a massive transformation, and the pressure is on enterprises to integrate generative AI into their internal processes. Operational cultures are driving technology demands to improve collaboration across teams. Employees want fewer silos and more integration, data-driven insights, and automation built into their workflow.

Join us for a round table discussion as we explore modern work’s latest challenges and opportunities for marketing and creative functions.

Discussion Topics

The impact that AI has had on marketing and design roles like personalizing and generating content, boosting productivity, gaining insights from data, and unlocking new growth opportunities
Overcoming key challenges found in work: pervasive friction within teams, siloed technology strategies, and continued external uncertainties
Satisfying employee desires: Autonomy, direction from leaders, flexibility, and effective collaboration

Agenda (in ET)

12:00 Registration & networking

12:20 Lunch begins

1:00 Moderated industry panel

1:30 Peer-to-peer networking

2:00 Event concludes

12:00

Registration & networking

12:20

Lunch begins

1:00

Moderated industry panel

1:30

Peer-to-peer networking

2:00

Event concludes

Who's Attending

A select group of marketing, design, and creative leaders from major companies in the Atlanta Area

Objectives

Discover strategies for integrating generative AI into workflows for enhanced collaboration and efficiency in large enterprises.
Connect and learn from peers facing the same real-life challenges as you
Ask our speaker your most pressing questions

About the Venue

Atlanta Fish Market

265 Pharr Rd NE Atlanta, GA 30305

Atlanta Fish Market has the widest selection of fresh fish and seafood in the Southeast. With seafood that is flown in every day for an ever-changing, innovative menu, we assure that you will have a great and lively experience in an urban loft setting in Buckhead Village, Atlanta.

www.atlantafishmarket.com

Reserve Your Spot Here

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Sponsor

About Adobe

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

About Adobe Experience Cloud

In the experience economy, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management, data insights and audiences, content personalization, commerce and marketing workflows, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform, powering applications that enable personalized customer experiences in real-time at scale.

Organizer

Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders.

Transforming Work in the Age of AI for Marketing

Transforming Work in the Age of AI for Marketing

Lunch @ Atlanta Fish Market Buckhead, Atlanta Wednesday, June 5th @ 12:00 – 2:00 PM ET

Lunch @ Atlanta Fish Market Buckhead, Atlanta Wednesday, June 5th @ 12:00 – 2:00 PM ET

Join us to explore how generative AI transforms workplaces, driving collaboration and innovation in marketing and creative fields.

Speakers

Lauren Sisneros

Sr. Product Marketing Manager

Panelists

Ashley Schnider

Director of In-House Agency (Campfire Creative)

Adam Fox

Vice President of Marketing

TBA

About the Content

Discussion Topics

Agenda (in ET)

Who's Attending

Objectives

About the Venue

Atlanta Fish Market

Reserve Your Spot Here

Sponsor

Organizer

Transforming Work in the Age of AI for Marketing 

Transforming Work in the Age of AI for Marketing 

Lunch @ Atlanta Fish Market Buckhead, Atlanta
Wednesday, June 5th
@ 12:00 – 2:00 PM ET

Lunch @ Atlanta Fish Market Buckhead, Atlanta
Wednesday, June 5th
@ 12:00 – 2:00 PM ET