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ABOUT

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DETAILS

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RSVP

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SPONSOR

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ABOUT THE PROGRAM
Maximizing & Maintaining Conversion with Trust is an exclusive and interactive two-hour event, featuring an expert panel and an open room discussion. Our objective is to bring together a select group of senior internet marketers to share insights and personal experiences with one another, and create a rich networking experience for all. This is an invitation-only event for 30 senior Marketing leaders from local enterprises in the Greater New York area.
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• To learn actionable insights and strategies
• To walk away with valuable new connections from our unique networking opportunity
• To enjoy a fine lunch

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VIDEO HIGHLIGHT REEL
Please click to view a 40 second video that demonstrates the attendee experience:
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ABOUT THE CONTENT
Trust and reputation are key influencers throughout a customer’s entire journey. While many brands allocate serious budgets to attracting the right traffic, converting it, and hoping to turn that visitor into a loyal repeat buyer – many are forgetting the important role trust and reputation plays throughout. Leaders are using different forms of social proof to build their brand and display their reputation. This assures first time buyers their brand is reputable and their service is worthwhile and allows you to leverage your loyal customers as brand ambassadors.
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With 84% of consumers saying they trust peer recommendations above all other sources of advertising, it’s no wonder why the strongest brands are embracing trust to fuel growth. Join this exclusive lunch to learn first hand how trust and reputation is the key to boosting your conversion and brand.
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We will focus on sharing lessons learned on the following topics:
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• Improving SEO and SEM with Social Proof
• Key traits of the most reputable brands
• Managing your brand through reviews
• Enhancing product pages
• Reviews and ratings to boost conversions
• Reducing shopping cart abandonment
• Building brand trust through user generated content
• Gaining customer insights through reviews

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FEATURED PHOTOS FROM THIS EVENT

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MODERATOR
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Brian Merritt
VP Customer Success
Trustpilot

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PANELISTS
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Ajay Anand
Founder
Rare Carat

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Aaron Levy
Director, SEM
Elite SEM

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Patrick Reinhart
Sr. Director, Digital Strategies
Conductor

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If you have received an invitation and would like to RSVP, or if you would like additional information and to be considered for participation, please email Stephanie Pereira Lima at stephanie.p.lima@bdionline.com. While there is no cost to participate, we require registrants to show up and actively contribute to the conversation.
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DATE
Tuesday, March 26, 2019

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TIME
12:00 PM – 2:00 PM EST

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LOCATION
Aureole: One Bryant Park
135 West 42nd St, New York, NY 10036

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ATTENDEE PROFILE
30 senior marketing leaders from local enterprises in the Greater NYC Area

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EVENT AGENDA:

12:00 PM – 12:30 PM	Reception, Meet & Greet
12:30 PM – 1:15 PM	Introductions and Lunch Begins
1:15 PM – 2:00 PM	Panel + Open Room Discussion

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SPONSOR

Hi! We’re Trustpilot, the world’s most powerful review platform. We’re independent, built on collaboration and open to all customers and companies. Our mission is to inspire ever-improving experiences for everyone. Because we believe that sharing experiences makes things better.

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ORGANIZER

Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders over a fine lunch.

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