Looking Ahead:

Back to In-person, Hybrid, and Virtual for the Future

Looking Ahead:

Back to In-person, Hybrid, and Virtual for the Future

Tuesday, May 25th
@ 1:00 – 2:30 PM ET

Tuesday, May 25th
@ 1:00 – 2:30 PM ET

About the Program

Looking Ahead: Back to In-person, Hybrid, and Virtual for the Future is an invitation-only virtual video-based event limited to 20 senior marketing, sales, and demand gen leaders who will meet over three goals:

  • Learn from an insightful panel and data from over 130 virtual events in the past year
  • Participate in interactive breakout room video discussions for peer-to-peer learning
  • Create meaningful new connections with a group of diverse thinkers
07.14.20 Braze Enterprise

About the Content

The COVID-19 pandemic has permanently altered the events marketing industry. Virtual event formats have matured and taken on a more significant role in marketing initiatives. However, with more of the population becoming vaccinated, many professionals are looking forward to attending face-to-face events again to connect with others in-person. In this shifting landscape, marketing, sales, and demand gen teams need to come together to anticipate how the demand for their events will change and what their attendees will find most valuable.

Hybrid events offer opportunities to appeal to both virtual and in-person audiences, but successfully meeting the needs of both groups will require the proper technology, interactive event format, and compelling content. Having plans in place while remaining open to experimentation will be key to creating events that meet customers wherever they are in their buying journey and offer them the value and experience that connect them strongly to brands.

Join our expert panel as they share their insights and predictions for how businesses can build successful events strategies for fall 2021 and beyond.

Discussion Topics

  • When to plan for a return to live events
  • Predictions of short-term and long-term demand for virtual, in-person, and hybrid events
  • Planning for the technical logistics of hybrid events
  • How to use content as a unifying cornerstone for your events
  • Creating flexible strategies that drive innovation in event formats
  • How to take preventative measures to ensure the safety of all face-to-face attendees

Event Details

Date

Tuesday, May 25th, 2021

Time

1:00 pm – 2:30 pm ET

Attendee Profile

20 senior marketing, sales, and demand gen leaders

Agenda

1:00PM     Attendees Enter Virtual Event & Welcome Remarks

1:05PM     Video Networking in Breakout Rooms

1:15PM     Panel Discussion

1:55PM     Audience Q&A

2:10PM     Breakout Networking Sessions

1:00PM

Attendees Enter Virtual Event

& Welcome Remarks

1:05PM

Video Networking in Breakout Rooms

1:15PM

Panel Discussion

1:55PM

Audience Q&A

2:10PM

Breakout Networking Sessions

Reserve Your Spot Here

Refer a colleague!

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Sponsor and Organizer

BDILogoFinal

Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders over a fine lunch.

Check out our other sessions and dates in this series​:

Overcoming the Challenges of Running Successful Virtual Events

Leveraging the Advantages of Virtual ABM Events

ABM events role in demand gen/personalizing/revenue mktg

Looking ahead/
Hybrid events

Defining Success to Drive Strategy:
The Role of ABM in Virtual Events

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April 21st, 2021
1:00 pm – 2:30 pm ET

Find out more »

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April 29th, 2021
1:00 pm – 2:30 pm MT

Find out more »

Looking Ahead: Back to In-person, Hybrid, and Virtual for the Future

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June 8th, 2021
1:00 pm – 2:30 pm MT

Find out more »

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March 4th, 2021
1:00 pm – 2:30 pm EST

Find out more »

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March 10th, 2021
1:00 pm – 2:30 pm MST

Find out more »

March 25th, 2021
1:00 pm – 2:30 pm EST

Find out more »

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March 31st, 2021
1:00 pm – 2:30 pm MST

Find out more »

Thumbnail - BDI (4)

TBD, 2021
1:00 pm – 2:30 pm

 

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TBD, 2021
1:00 pm – 2:30 pm

 

Thumbnail - BDI (1)

TBD, 2021
1:00 pm – 2:30 pm

 

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TBD, 2021
1:00 pm – 2:30 pm 

Past Virtual ABM Event Spotlight:

Overcoming the Challenges of Virtual Events:
Top 5 Takeaways
Thursday, March 4th, 2020

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