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About BDI

25 Years of Bringing Business Leaders Together

BDI brings companies together with senior executives from priority target accounts through invitation-only events across the country, designed to build meaningful relationships, create qualified sales opportunities, and drive measurable pipeline.

How BDI Evolved

BDI began by producing content and networking events in New York City before expanding into full-scale conference production at the intersection of business and technology. Over time, that experience shaped the more focused approach BDI has today: creating highly curated, account-based executive events across the country, built around each client’s priority accounts, thought leadership, key markets, and business goals, with a focus on creating meaningful engagement that supports pipeline.

Meet the team
  1. 2001

    BDI Begins in New York City

    Early programs combined content and networking events for professional communities across New York City.

  2. 2000s

    Conference Production Expands

    For roughly a decade BDI focused on the intersection of technology and business, producing one of the first-ever conferences on social media’s impact on business, with speakers including Reid Hoffman, founder of LinkedIn.

  3. 2014

    The Account-Based Model Takes Shape

    BDI reinvented itself as an account-based event marketing agency, producing client acquisition roadshows for B2B companies.

  4. 2020–22

    The Model Adapts and Returns

    Following the disruption of the pandemic, BDI returned to in-person programs in 2022 with a focus on intimate, highly curated executive events for technology clients.

  5. Today

    An Account Based Event Marketing Partner

    Today, BDI works with leading B2B tech companies to bring senior decision makers from priority target accounts together through curated executive experiences designed to build relationships, create qualified opportunities, and drive measurable pipeline.

Meet the Team Behind the Room

BDI’s team combines community development, client success, technology, creative production, and venue coordination.

Linda Cruz, BDI team member

Linda Cruz

Senior Community Success Representative

Elizabeth Etzler, BDI team member

Elizabeth Etzler

Client Success Manager

Rachel Etzler, BDI team member

Rachel Etzler

Manager of Client & Community Success

Robyn Etzler, BDI team member

Robyn Etzler

Co-Founder

Steve Etzler, BDI team member

Steve Etzler

Founder & CEO

Matthew Jacobs, BDI team member

Matthew Jacobs

Senior Creative Technologist

Morgan Sharkey, BDI team member

Morgan Sharkey

Community & Audience Data Manager

Emi Veliz, BDI team member

Emi Veliz

Client Success

Terrance Watkins, BDI team member

Terrance Watkins

Technology Manager

Julia Weber, BDI team member

Julia Weber

Venue Coordinator