Planning in an Uncertain World
Building a Game Plan for 2022
Planning in an Uncertain World
Building a Game Plan for 2022
Friday, September 17th
@ 2:00 – 2:45 PM ET
Friday, September 17th
@ 2:00 – 2:45 PM ET
Join our fireside chat-style discussion on rethinking our approach to virtual events to ensure an attendee's experience remains fresh and valuable.
About the Content
The Delta variant has thrown a wrench in many marketers’ plans for face-to-face events in fall 2021, leaving organizations struggling to determine when they’ll return to in-person events and how to keep their virtual event experience fresh.
When it comes to the return of face-to-face events, B2B marketing executive and brand building expert Joe Staples believes that a proactive mindset is key. On September 17th, we’re hosting a fireside chat with Joe to discuss the value of being the first to pivot, as well as how to drive attendance by creating targeted content and an unskippable experience.
We’ll set aside ample time for networking with fellow members of the B2B marketing community and sharing resources, links, vendors etc. We want to hear and learn from you about how your team has moved forward as things are constantly changing and what your vision is for 2022.
Discussion Topics
- Sharing what’s worked and what hasn’t to determine a way forward for virtual events
- Leveraging digital content from virtual events to extend engagement
- Building a strong event program for 2022 amidst uncertainty
- Filling seats at in-person and virtual events
Agenda
2:00pm
2:05pm
2:20pm
2:45pm
2:00pm
Arrivals
2:05pm
Welcoming Remarks + Begin Fireside Conversation + Polling
2:20pm
Interactive Breakout Room
2:45pm
End
Arrivals
Welcoming Remarks, Begin Fireside Conversation, Polling
Interactive Breakout Room
End
Event Details
Date
Friday, September 17th, 2021
Time
2:00 PM – 2:45 PM ET
Attendee Profile
Select group of marketing, demand gen, and event leaders
Reserve Your Spot Here
Sponsor and Organizer
Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders over a fine lunch.
adobe.com