The B2B Tech
Sales & Marketing Leadership Roundtable

Bridging the Gap to Build Pipeline

Wednesday, June 12th | 12 – 2PM | @ Aureole in NYC

Wednesday, June 12th
12 – 2PM
@ Aureole in NYC

RSVP

About the Program

B2B Tech Sales & Marketing Leadership Roundtable – Bridging the Gap to Build Pipeline is an invitation-only two hour lunch that will take place in a private room at Aureole, an award-winning restaurant in New York.

This event is limited to Sales & Marketing leaders from B2B technology companies to convene over three goals:

  • To learn actionable insights and strategies
  • To walk away with valuable new connections from our unique networking opportunity
  • To enjoy a fine lunch

About the Content

B2B technology marketers are becoming an extension of sales more than ever. As marketers are increasingly being measured by their ability to grow pipeline, it’s imperative that budget and resources are allocated wisely to deliver ROI. Bridging the gap between sales and marketing is critical for success. Join us on Wednesday, June 12th to learn what your peers are doing to accomplish their goals, and hear from our expert panel on best practices.

Discussion Topics

  • Driving new business with Account-Based Marketing (ABM)
  • Aligning & integrating marketing and sales to achieve growth
  • Measuring success by identifying the right KPIs
  • Marketing in the field – the impact of face-to-face interactions vs. digital

Moderator

Steve Etzler
CEO
BDI

Panelists

Panelists

Jason Kapler
Vice President of Marketing
LiveWorld
Ross Katz
Director of Sales NY Region
Equinix
Zvi Moshkoviz
Chief Marketing Officer
Boardbookit
Dana Poleg
VP of Marketing and
Channel Sales
Kaltura

Featured Photos from this Event

Event Details

Date

Wednesday, June 12, 2019

Time

12:00 pm – 2:00 pm

Location

Aureole

135 W 42nd St

New York, NY 10036

Attendee Profile

30 sales and marketing leaders from B2B technology companies

Agenda

12:00 PM – 12:30 PM

12:30 PM – 12:40 PM

12:40 PM – 1:45 PM

1:45 PM – 2:00 PM

12:00 PM – 12:30 PM

Reception, Meet & Greet


12:30 PM – 12:40 PM

Welcome Remarks and Lunch Begins


12:40 PM – 1:45 PM

Panel Discussion and Q&A with

Attendees


1:45 PM – 2:00 PM

Interactive Roundtable Discussion

Reception, Meet & Greet

Welcome Remarks and Lunch Begins

Panel Discussion and Q&A with Attendees

Interactive Roundtable Discussion

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Sponsor and Organizer

BDILogoFinal

Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders over a fine lunch.

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