Name: Harnessing the Power of GenAI in Your Marketing
Start: 2024-04-25T12:00:00-04:00
End: 2024-04-25T14:00:00-04:00

Harnessing the Power of GenAI in Your Marketing

Lunch @ Davio's Chestnut Hill, Boston
Thursday, April 25th
@ 12:00 – 2:00 PM ET

Join this interactive round table with Adobe to explore the latest opportunities and challenges of AI-powered marketing.

Speaker

Jill Steinhour

Adobe

Global Director, Industry Strategy & Marketing , High Tech and B2B

What's in it for you?

Learn from Adobe’s insights based on their latest data & customer experiences
Participate in peer-to-peer learning & networking with like-minded leaders
Enjoy a wonderful dining experience in a private room at Davio’s

About the Content

The world is witnessing the dawn of a new era of AI, fueled by continuous breakthroughs in generative and other capabilities. This rapid progress translates to a multitude of exciting opportunities across various sectors, especially in the realm of marketing. This powerful technology has the ability to transform nearly every aspect of the customer journey, crafting hyper-personalized experiences and fostering deeper engagement. Moreover, AI can significantly expedite time to market, allowing you to capitalize on trends and reach customers faster than ever before.

Join us for a highly interactive peer-to-peer learning event that promises to educate and connect while enjoying a memorable lunch in a private room at the highly acclaimed Davio’s restaurant in Boston.

Discussion Topics

Discover how Adobe AI technologies are revolutionizing customer experiences and the role of marketing in creating personalized and engaging campaigns.
Learn about top AI use cases and how your peers are progressing in their AI agendas.
Gain a sneak peek into what’s on the horizon for Adobe’s generative AI offerings.

Agenda (in ET)

12:00 Registration & Networking

12:20 Introduction of all participants while we enjoy the first course

12:45 Speaker presentations while the main course is served

1:15 Interactive peer-to-peer discussion with dessert

12:00

Registration & networking

12:20

Introduction of all participants while we enjoy the first course

12:45

Speaker presentations while the main course is served

1:15

Interactive peer-to-peer discussion with dessert

Who's Attending

A select group of marketing leaders from major companies in the Boston Area.

Objectives

Learn from a leader in the field and gain insights applicable to your own organization.
Discover the immense potential of generative AI to personalize content, boost productivity, and unlock new growth opportunities.
Ask questions and engage in a lively discussion with an industry panel and fellow attendees.

About the Venue

Davio's

55 Boylston Street, Chestnut Hill, MA 02467

Indulge in Boston’s Culinary Gem: Davio’s Northern Italian Steakhouse. Elevate your dining experience with their exquisite Italian cuisine, savor the richness of USDA Prime steaks, and revel in the fresh allure of seafood and seasonal salads. Craftsmanship shines through our handmade pasta, delivering authentic flavors that will delight you. Health-conscious diners can rejoice as they also offer a curated menu featuring Gluten-Free, Vegan, and Vegetarian options, ensuring that Davio’s caters to all palates.

www.davios.com

Reserve Your Spot Here

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Sponsor

About Adobe

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

About Adobe Experience Cloud

In the experience economy, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management, data insights and audiences, content personalization, commerce and marketing workflows, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform, powering applications that enable personalized customer experiences in real-time at scale.

Organizer

Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders.

Harnessing the Power of GenAI in Your Marketing

Harnessing the Power of GenAI in Your Marketing

Lunch @ Davio's Chestnut Hill, Boston Thursday, April 25th @ 12:00 – 2:00 PM ET

Lunch @ Davio's Chestnut Hill, Boston Thursday, April 25th @ 12:00 – 2:00 PM ET

Join this interactive round table with Adobe to explore the latest opportunities and challenges of AI-powered marketing.

Speaker

Jill Steinhour

Global Director, Industry Strategy & Marketing , High Tech and B2B

What's in it for you?

About the Content

Discussion Topics

Agenda (in ET)

Who's Attending

Objectives

About the Venue

Davio's

Reserve Your Spot Here

Sponsor

Organizer

Lunch @ Davio's Chestnut Hill, Boston
Thursday, April 25th
@ 12:00 – 2:00 PM ET

Lunch @ Davio's Chestnut Hill, Boston
Thursday, April 25th
@ 12:00 – 2:00 PM ET