Activating your Customer Data
Virtual Event
Thursday, March 16th
@ 1:00 – 2:00 PM ET
Activating your Customer Data
Virtual Event
Thursday, March 16th
@ 1:00 – 2:00 PM ET
Join our virtual discussion about maximizing ROI with Data-Driven Personalized Customer Experiences
A complimentary bottle of wine for the first 25 registrants!
About the Content
71% of consumers expect businesses to deliver personalized experiences with the data they collect. Failing to do so can make it difficult to compete effectively in today’s increasingly challenging and unstable market. To unlock the value of customer data, technical teams across Engineering, Data Science, IT, and Product need to make it possible for marketers to access data in the moment, and at a moment’s notice—but doing so remains a significant challenge for many companies.
Join us on March 16 as our expert panelists discuss how technical teams can meet this challenge head on and activate your data to drive revenue, reduce costs, and decrease tech debt—all while improving operational efficiencies across your organization.
Discussion Topics
- Overcoming the technical barriers to effective data-driven customer engagement, such as data silos, latency, and creating a single view of the customer
- Strategies for effective use of customer data including segmentation, action-based triggers, dynamic content, multivariate testing and AI
Agenda (in ET)
1:00 PM
1:05 PM
1:45 PM
2:00 PM
1:00 PM
Attendees Join & Welcome Remarks
1:05 PM
Panel Discussion & Audience Q/A
1:45 PM
Interactive Peer-to-Peer Learning Sessions
2:00 PM
Event Ends
Attendees Join & Welcome Remarks
Panel Discussion & Audience Q/A
Interactive Peer-to-Peer Learning Sessions
Event Ends
Who's Attending
Select group of technology, product, data science and customer experience leaders
Objectives
- Gain an understanding of how leading companies use technology to deliver personalized customer experiences
- Connect and learn from peers facing the same, real-life challenges as you
- Ask our panelists your most pressing questions
A complimentary bottle of wine for the first 25 registrants!
Register below before Thursday, March 9th to ensure that your wine is delivered in time of the event.
Reserve Your Spot Here
Sponsor
Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. Context underpins every Braze interaction, helping brands foster human connection with consumers through interactive conversations across channels that deliver value quickly and continuously. The company was named a Leader in the 2019 Gartner Magic Quadrant for Mobile Marketing Platforms and was recognized as one of Inc Magazine’s 2019 Best Workplaces. Braze is headquartered in New York with offices in Chicago, London, San Francisco, and Singapore. Learn more at https://www.braze.com.
Organizer
Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders.
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