MarketingWorks: Global Content at Scale and Speed is an invitation-only, video-based virtual event limited to a select group of marketing and digital transformation leaders who will share insights and personal experiences with one another to create a rich networking experience for all. We will convene for this MarketingWorks event with three goals in mind:
International marketers developing global growth strategies all share a challenge—getting the right content to the right person at the right time, across the world. The sheer volume of content that needs to be distributed for a global audience means that scaling marketing campaigns is often a slow, error-prone process that relies heavily on copy-pasting data. For companies in highly regulated spaces, added compliance requirements pose yet another obstacle. To grow and engage as part of the global community, organizations need to innovate and implement more agile and scalable processes.
In the coming year, businesses that prioritize digital transformation will establish a competitive advantage over others that are not using this time to gain momentum. By implementing tech that reduces the time to publish and distribute content, marketing leaders can focus their energies on improving, rather than executing, campaigns. This, in turn, leads to better KPIs and significantly increases speed to revenue. As marketers plan for the future, efficient global content creation and management is a key initiative to generating growth and demand on a global scale.
Join us and our expert panel as we discuss holistic digital transformation, the future of international marketing, and the importance of creating a global content strategy.
Thursday, February 25th
12:00 pm – 1:30 pm CST
Marketing and digital transformation leaders
12:00PM Attendees Enter Virtual Event & Welcome Remarks
12:05PM Video Networking in Breakout Rooms
12:15PM Panel Discussion
12:55PM Audience Q&A
1:10PM Breakout Networking Sessions
Attendees Enter Virtual Event
& Welcome Remarks
Video Networking in Breakout Rooms
Breakout Networking Sessions
Cloudwords speeds time to market for campaigns and content on a global scale. By connecting marketing systems and automating project workflow, time-consuming tasks are eliminated, providing unprecedented visibility into globalization processes.
Whether you are targeting five countries or twenty, Cloudwords helps you deliver more personalized content, in more regions, to more customers, at a speed, quality, and scale impossible to achieve without a completely automated process.
Cloudwords was founded in 2010 as a software company to help customers like Amazon Web Services, Microsoft, and Merck digitally transform their global marketing. Headquartered in San Francisco, Cloudwords is backed by Storm Ventures, UMC Capital and Marc Benioff, founder of salesforce.com.
To learn more, visit cloudwords.com.
Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders over a fine lunch.