About Us

an award-wining aBM event Marketing Agency

Business Development Institute specializes in producing data-driven prospect roadshows called Accelerate Events. We brand our clients as thought leaders in their industry while simultaneously generating qualified leads that result in new business. As a turnkey partner, BDI handles all of the heavy lifting from conception of the program content, to recruiting our client’s qualified buyers, to executing the event day of.

In our early years, BDI produced both content and networking events in New York City.We evolved into full-on conference production, where for about 10 years, our focus was on the intersection of technology and business. We were proud to put together one of the first-ever conferences on social media’s impact on business, where speakers including Reid Hoffman (Founder of LinkedIn) could only begin to project the future.

In 2014, we harnessed years of experience connecting and educating professionals to reinvent ourselves as an account-based event marketing agency, producing client acquisition roadshows for B2B companies, which we call “Accelerate Events.” These events are the culmination of our extensive background in recruiting decision-makers from target accounts, creating valuable networking opportunities, producing relevant and progressive content, and executing a flawless attendee experience.

The 2020 pandemic affected most businesses, especially those in the events industry. BDI survived COVID with only taking a few months break in 2022. In August of 2022, we re-launched as a boutique agency focusing on roadshow events for a select group of technology clients including Adobe, HPE, Equinix, NVIDIA, Digital Realty, AMD, and others. Today, BDI’s events are known for our high-quality attendees, speakers, content, and venues.

Meet Our Team

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Linda Cruz

Senior Community Success Representative
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Daniela Durán

Senior Client Success
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Rachel Etzler

Manager of Client & Community Success

Robyn Etzler

Co-Founder

Steve Etzler

Founder/CEO
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Matthew Jacobs

Senior Creative Technologist
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Morgan Sharkey

Senior Client & Community Success Representative
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Chanise Stoute

Community
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Emi Veliz

Client Success
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Terrance Watkins

Technology Manager