Loading Events

Transforming Digital Marketing with AI

Transforming Digital Marketing with AI

Lunch @ Oceana, NYC
Wednesday, October 30th
@ 12:00 – 2:00 ET

Lunch @ Oceana, NYC
Wednesday, October 30th
@ 12:00 – 2:00 ET

Join us to discuss AI’s impact on SEO, content and performance marketing!

Moderator

Diane Kulseth

Siteimprove

Manager, Digital Marketing Consulting


LinkedIn

Panelists

Dr. Karen Morgan

SS&C Technologies

Head of Marketing, Capital Markets


LinkedIn

Paulina Yick

Experian

Global Portfolio Marketing Director, Analytics


LinkedIn

Cesar Jimenez

Merck

Executive Director, Leadership Communications


LinkedIn

Linda Recupero

Assurant

SVP, Executive & Crisis Communications


LinkedIn

About the Content

As artificial intelligence (AI) continues to evolve, its impact on digital marketing becomes more profound, influencing areas like search engine optimization (SEO), content marketing, and performance marketing. This exclusive roundtable will bring together marketing leaders to discuss the transformative power of AI in enhancing digital marketing strategies and execution. We will have an interactive peer-to-peer discussion about AI’s role in automating processes, generating content, optimizing campaigns, and driving personalized customer interactions. Our goals are to provide actionable insights, explore ethical considerations, and forecast future developments in AI-powered marketing.while we enjoy a nice meal together.

Discussion Topics

  • Using AI-Enhanced SEO Strategies  – Understanding how AI is transforming keyword research, content creation, and search rankings.
  • Personalization and User Experience – Employing AI to deliver personalized content and improve user engagement.
  • AI Assisted Analysis – Finding hidden trends among data and improved forecasting.
  • Preparing for the Future of AI in Digital Marketing – Emerging AI technologies that will influence SEO and analytics in the coming years and strategizing for staying ahead of industry changes.
umberto-jXd2FSvcRr8-unsplash

Agenda (in ET)

12:00 Registration & networking

12:20 Table networking while enjoying the first course

12:45 Moderated Panel, Audience Q/A & Lunch is Served

1:30 Interactive Peer-to-Peer Discussion & Dessert/Coffee

12:00

Registration & Networking

12:20

Table networking while enjoying the first course

12:45

Moderated Panel, Audience Q/A & Lunch is Served

1:30

Interactive Peer-to-Peer Discussion & Dessert/Coffee

Who's Attending

  • An invitation-only group of senior Marketing leaders from major companies in the New York Metro Area

Objectives

  • Learn from the panel’s insights based on their latest data & experiences
  • Participate in peer-to-peer learning & networking with like-minded leaders
  • Enjoy a wonderful dining & wine tasting experience in a private room at Taverna

About the Venue

Oceana

120 West 49th Street, New York, NY, 10020

Oceana, the acclaimed American Seafood restaurant, is located in the heart of midtown on 49th Street, just steps from Rockefeller Center, Radio City Music Hall, and Broadway’s famed theaters. Oceana leans heavily on relationships with local purveyors to continue its legacy of serving elevated market-driven dishes from sustainable sources. Executive Chef Tim Jocz’s enthusiastic vision for Oceana is rooted in showcasing quality seasonal ingredients at the elegant, modern American seafood restaurant.

www.oceanarestaurant.com

 

Reserve Your Spot Here

Sponsors

Siteimprove is a comprehensive digital optimization platform designed to help organizations improve their online presence by addressing website performance, accessibility, SEO, and content quality. By using real-time data and automated reports, Siteimprove enables teams to take a proactive approach in identifying and resolving issues related to compliance, user experience, and search engine ranking.

Learn more at www.siteimprove.com.

Organizer

Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com.

The Adobe family of companies would like to keep you informed with personalized emails about products and services. See our Privacy Policy for more details.

Please contact me via email.

By clicking “Submit” I agree that I have read and accepted the Terms of Use.

adobe.comadobe.com
Adobe Privacy Center
Adobe Privacy Policy

adobe.comadobe.com
Adobe marketing and advertising practices I Adobe
Adobe marketing and advertising practices

adobe.comadobe.com
Adobe Privacy Center
Adobe Privacy Policy

adobe.comadobe.com
Legal
Legal Terms of Use for Adobe products & services