BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Business Development Institute (BDI) - ECPv6.15.20//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:Business Development Institute (BDI) X-ORIGINAL-URL:https://bdionline.com X-WR-CALDESC:Events for Business Development Institute (BDI) REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20240310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20241103T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:America/Los_Angeles BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:20230312T100000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:20231105T090000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:20240310T100000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:20241103T090000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0800 TZOFFSETTO:-0700 TZNAME:PDT DTSTART:20250309T100000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0700 TZOFFSETTO:-0800 TZNAME:PST DTSTART:20251102T090000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:America/Toronto BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20240310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20241103T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20241212T130000 DTEND;TZID=America/New_York:20241212T140000 DTSTAMP:20260419T054015 CREATED:20240926T164150Z LAST-MODIFIED:20260203T172802Z UID:107424-1734008400-1734012000@bdionline.com SUMMARY:Interactive Virtual Event: GTM Strategies for People Tech in the Age of GenAI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/121224/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/BDI-VIRTUAL-SITE.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Los_Angeles:20241205T120000 DTEND;TZID=America/Los_Angeles:20241205T140000 DTSTAMP:20260419T054015 CREATED:20241017T143353Z LAST-MODIFIED:20260203T172803Z UID:107928-1733400000-1733407200@bdionline.com SUMMARY:Transforming Digital Marketing with AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/120524/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/webp:https://bdionline.com/wp-content/uploads/2024/10/Siteimprovefeaturedimage-scaled.webp END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241204T120000 DTEND;TZID=America/New_York:20241204T140000 DTSTAMP:20260419T054015 CREATED:20241111T181833Z LAST-MODIFIED:20260203T172805Z UID:108179-1733313600-1733320800@bdionline.com SUMMARY:Equinix Engage: Real-World Insights From Today’s Leaders in AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/1204equinix/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/10/equinixdallas.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241204T120000 DTEND;TZID=America/New_York:20241204T140000 DTSTAMP:20260419T054015 CREATED:20241011T175208Z LAST-MODIFIED:20260203T172807Z UID:107811-1733313600-1733320800@bdionline.com SUMMARY:Equinix Engage: Real-World Insights From Today’s Leaders in AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/120424/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/10/equinixdallas.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241115T120000 DTEND;TZID=America/New_York:20241115T140000 DTSTAMP:20260419T054015 CREATED:20240920T205059Z LAST-MODIFIED:20260203T172808Z UID:107281-1731672000-1731679200@bdionline.com SUMMARY:Hybrid Cloud Virtualization In The Age Of AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/111524/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/HPE-MS-ATLANTA.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241114T120000 DTEND;TZID=America/New_York:20241114T140000 DTSTAMP:20260419T054015 CREATED:20240920T202734Z LAST-MODIFIED:20260203T172810Z UID:107231-1731585600-1731592800@bdionline.com SUMMARY:Hybrid Cloud Virtualization In The Age Of AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/111424hpe/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/hpe-toronto.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241114T120000 DTEND;TZID=America/New_York:20241114T140000 DTSTAMP:20260419T054015 CREATED:20240905T203314Z LAST-MODIFIED:20260203T172856Z UID:106730-1731585600-1731592800@bdionline.com SUMMARY:Life Sciences & GenAI: Strategies for Innovation and Transformation DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/111424-2/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/HPE-CONRES-NVIDIA-CAMBRIDGE.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241107T120000 DTEND;TZID=America/New_York:20241107T140000 DTSTAMP:20260419T054015 CREATED:20240919T155052Z LAST-MODIFIED:20260203T172859Z UID:107115-1730980800-1730988000@bdionline.com SUMMARY:Hybrid Cloud Virtualization In The Age Of AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/110724/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/HPE-MICRO-INTEL-CHICAGO.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241106T173000 DTEND;TZID=America/New_York:20241106T200000 DTSTAMP:20260419T054015 CREATED:20240919T210851Z LAST-MODIFIED:20260203T172900Z UID:107154-1730914200-1730923200@bdionline.com SUMMARY:GenAI Roundtable For Enterprise Innovation - An Executive Dinner & Wine Tasting For Technology Leaders DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/110624/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/AMD-NYC.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241030T120000 DTEND;TZID=America/New_York:20241030T140000 DTSTAMP:20260419T054015 CREATED:20240912T192850Z LAST-MODIFIED:20260203T172902Z UID:106923-1730289600-1730296800@bdionline.com SUMMARY:Transforming Digital Marketing with AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/103024/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/siteimprove-nyc.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241029T173000 DTEND;TZID=America/New_York:20241029T200000 DTSTAMP:20260419T054015 CREATED:20240906T183058Z LAST-MODIFIED:20260203T172903Z UID:106819-1730223000-1730232000@bdionline.com SUMMARY:GenAI Roundtable for Enterprise Innovation - An Executive Dinner & Wine Tasting for Technology Leaders DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/102924/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/AMD-CHICAGO.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241024T173000 DTEND;TZID=America/New_York:20241024T200000 DTSTAMP:20260419T054015 CREATED:20240821T175730Z LAST-MODIFIED:20260203T172905Z UID:106228-1729791000-1729800000@bdionline.com SUMMARY:Equinix Engage: Real-World Insights From Today’s Leaders In AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/102424/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/Equinix-Boston1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241024T120000 DTEND;TZID=America/New_York:20241024T140000 DTSTAMP:20260419T054015 CREATED:20240925T180259Z LAST-MODIFIED:20260203T172907Z UID:107382-1729771200-1729778400@bdionline.com SUMMARY:Equinix Engage: Real-World Insights From Today’s Leaders In AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/102424equinix/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/Equinix-Boston1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241023T120000 DTEND;TZID=America/New_York:20241023T140000 DTSTAMP:20260419T054015 CREATED:20240917T192844Z LAST-MODIFIED:20260203T172908Z UID:107016-1729684800-1729692000@bdionline.com SUMMARY:Harnessing The Power Of GenAI In Your Marketing DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/102324/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/adobe-minneapolis.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241022T173000 DTEND;TZID=America/New_York:20241022T200000 DTSTAMP:20260419T054015 CREATED:20240903T194726Z LAST-MODIFIED:20260203T172910Z UID:106536-1729618200-1729627200@bdionline.com SUMMARY:GenAI Roundtable for Enterprise Innovation - An Executive Dinner & Wine Tasting for Technology Leaders DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/102224/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/09/AMD-PALO-ALTO.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241017T120000 DTEND;TZID=America/New_York:20241017T140000 DTSTAMP:20260419T054015 CREATED:20240815T185222Z LAST-MODIFIED:20260203T172912Z UID:105951-1729166400-1729173600@bdionline.com SUMMARY:Data and AI: Setting Up Your IT Infrastructure For Success DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/101724/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/Digital-Realty-.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241016T120000 DTEND;TZID=America/New_York:20241016T140000 DTSTAMP:20260419T054015 CREATED:20240819T174806Z LAST-MODIFIED:20260203T172914Z UID:106076-1729080000-1729087200@bdionline.com SUMMARY:Hybrid Cloud Virtualization in the Age of AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/101624/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/HPE-Microsfot-INTEL-NYC-.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241010T120000 DTEND;TZID=America/New_York:20241010T140000 DTSTAMP:20260419T054015 CREATED:20240813T030451Z LAST-MODIFIED:20260203T172918Z UID:105708-1728561600-1728568800@bdionline.com SUMMARY:Data And AI: Setting Up Your IT Infrastructure For Success DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/101024/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/Digital-Realty-.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Los_Angeles:20241008T120000 DTEND;TZID=America/Los_Angeles:20241008T140000 DTSTAMP:20260419T054015 CREATED:20240813T150659Z LAST-MODIFIED:20260203T172919Z UID:105731-1728388800-1728396000@bdionline.com SUMMARY:Harnessing the Power of GenAI in Your Marketing DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/100824/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/AdobeSeattle.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Toronto:20240924T120000 DTEND;TZID=America/Toronto:20240924T140000 DTSTAMP:20260419T054015 CREATED:20240802T150807Z LAST-MODIFIED:20260203T172923Z UID:105172-1727179200-1727186400@bdionline.com SUMMARY:Equinix Engage: Real-World Insights From Today’s Leaders in AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/092424/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/EquinixFeaturedImageToronto-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240919T120000 DTEND;TZID=America/New_York:20240919T140000 DTSTAMP:20260419T054015 CREATED:20240717T191037Z LAST-MODIFIED:20260203T172925Z UID:104223-1726747200-1726754400@bdionline.com SUMMARY:Enterprise Data & GenAI Workshop with NVIDIA & HPE DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/091924/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/07/HPE-NVIDIA-MUSEAM.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240918T120000 DTEND;TZID=America/New_York:20240918T140000 DTSTAMP:20260419T054015 CREATED:20240802T154240Z LAST-MODIFIED:20260203T172927Z UID:105196-1726660800-1726668000@bdionline.com SUMMARY:Equinix Engage: Real-World Insights From Today’s Leaders in AI DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/091824/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/08/EquinixFeaturedImageDC.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240917T120000 DTEND;TZID=America/New_York:20240917T150000 DTSTAMP:20260419T054015 CREATED:20240719T172937Z LAST-MODIFIED:20260203T172928Z UID:104324-1726574400-1726585200@bdionline.com SUMMARY:Enterprise Data & GenAI Workshop with NVIDIA & HPE DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/091724/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/07/HPE-NVIDIA-GRAD-CENTER.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240807T120000 DTEND;TZID=America/New_York:20240807T140000 DTSTAMP:20260419T054015 CREATED:20240607T203723Z LAST-MODIFIED:20260203T172930Z UID:104082-1723032000-1723039200@bdionline.com SUMMARY:Harnessing the Power of GenAI in Your Marketing DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/080724/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/jpeg:https://bdionline.com/wp-content/uploads/2024/06/Adobe-Cinni.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240731T120000 DTEND;TZID=America/New_York:20240731T140000 DTSTAMP:20260419T054015 CREATED:20240607T193111Z LAST-MODIFIED:20260203T172931Z UID:104032-1722427200-1722434400@bdionline.com SUMMARY:Enterprise Data & Gen AI ​ DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/073124/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/jpeg:https://bdionline.com/wp-content/uploads/2023/07/HPE-AMD-NYC-FeaturedImage.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240730T120000 DTEND;TZID=America/New_York:20240730T140000 DTSTAMP:20260419T054015 CREATED:20240607T194904Z LAST-MODIFIED:20260203T172933Z UID:104051-1722340800-1722348000@bdionline.com SUMMARY:Harnessing the Power of GenAI in Your Marketing DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/073024/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/jpeg:https://bdionline.com/wp-content/uploads/2024/06/Adobe_Pittsburgh-1.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240613T120000 DTEND;TZID=America/New_York:20240613T140000 DTSTAMP:20260419T054015 CREATED:20240416T182813Z LAST-MODIFIED:20260203T172934Z UID:103483-1718280000-1718287200@bdionline.com SUMMARY:Transforming Work in the Age of AI for Marketing DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/061324/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/04/Adobe-Chicago.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240606T120000 DTEND;TZID=America/New_York:20240606T140000 DTSTAMP:20260419T054016 CREATED:20240318T175920Z LAST-MODIFIED:20260203T172935Z UID:102435-1717675200-1717682400@bdionline.com SUMMARY:Data and AI: Setting Up Your IT Infrastructure for Success DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/060624/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/03/digital-realty-palo-alto.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240605T120000 DTEND;TZID=America/New_York:20240605T140000 DTSTAMP:20260419T054016 CREATED:20240409T213139Z LAST-MODIFIED:20260203T172936Z UID:103302-1717588800-1717596000@bdionline.com SUMMARY:Transforming Work in the Age of AI for Marketing  DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/06052024/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/04/Adobe-Atlanta.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20240604T130000 DTEND;TZID=America/New_York:20240604T140000 DTSTAMP:20260419T054016 CREATED:20240507T174317Z LAST-MODIFIED:20260203T172937Z UID:103777-1717506000-1717509600@bdionline.com SUMMARY:B2B ABM Field Marketing Event Roundtable - The Adobe Case Study DESCRIPTION:Unlocking Agility and Scale in Marketing with AI \n \n \n \n Unlocking Agility and Scale in Marketing with AI \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Lunch @ Fin & Fino\, Charlotte \nWednesday\, May 7th\n@ 12:00 – 2:00 PM ET \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n RSVP\n \n \n \n \n \n \n \n Join us for a thought-provoking discussion on transforming your end-to-end content supply chain to optimize for efficiency\, break down silos\, and enable agile marketing. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n Panel\nContent\nProgram\nSponsor\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Speaker \n \n \n \n \n \n \n \n \n \n Lauren Sisneros \n \n \n Adobe \n \n \n \n \n \n \n \n Principal Product Marketing Manager — Adobe Workfront \n \n \n \n \n \n LinkedIn \n \n \n \n \n \n \n \n \n \n \n \n \n What's in it for you? \n \n \n \n Learn from Adobe’s insights based on their latest data & customer experiencesParticipate in peer-to-peer learning & networking with like-minded leadersEnjoy a wonderful dining experience in a private room at Fin & Fino  \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Content \n \n \n \n As the digital content landscape continually evolves\, traditional methods often fall short in keeping pace. To thrive\, organizations must rethink their workflows\, team dynamics\, and decision-making processes. This discussion will delve into critical changes in organizational structure and strategy to optimize content creation\, empower teams\, and cultivate a culture of adaptability. Learn how to ensure every piece of content serves a strategic purpose\, driving business objectives forward rather than just adding noise. Uncover key insights\, considerations\, and best practices for mastering your content supply chain—particularly in the transformative era of generative AI. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Discussion Topics \n \n \n \n How can organizations balance speed with quality in content production?How can technology and organizational structure support a unified approach to content creation and distribution?How can generative AI be integrated into marketing workflows to enhance creativity without compromising brand integrity? \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Agenda (in ET) \n \n \n \n \n 12:00 Registration & Networking \n 12:20 Introduction of all participants while we enjoy the first course \n 12:45 Speaker presentations while the main course is served\n \n 1:15 \nInteractive peer-to-peer discussion with dessert\n \n \n \n \n \n 12:00 Registration & networking 12:20 Introduction of all participants while we enjoy the first course 12:45 Speaker presentations while the main course is served 1:15 Interactive peer-to-peer discussion with dessert \n \n \n \n \n \n \n \n Who's Attending \n \n \n \n A select group of marketing\, brand\, and content leaders from major companies in the Charlotte area. \n \n \n \n Objectives \n \n \n \n Learn how AI reshapes workflows\, team structures\, and decision-making in marketing.Gain actionable tools for overcoming resistance and fostering adaptability during AI adoption.Discover strategies to promote innovation and continuous learning in an AI-driven marketing environment. \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n About the Venue \n \n \n \n Fin & Fino\n \n \n \n \n 135 Levine Avenue Of The Arts Ste 100 Charlotte\, NC 28202 Fin & Fino is a seafood-forward restaurant in the heart of Charlotte\, inspired by the spirit of exploration and the flavors of seafaring cultures across the Atlantic. With a focus on sustainably sourced seafood\, seasonal local ingredients\, and a standout cocktail program\, Fin & Fino delivers an elevated yet approachable dining experience. The warm\, detail-oriented service and vibrant atmosphere make it a perfect setting for connecting over great food and drink. https://www.finandfino.com/uptown \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Reserve Your Spot Here \n \n \n \n \n \n \n \n\n \n \n \n \n First Name \n \n \n \n \n Last Name \n \n \n \n \n Job Title \n \n \n \n \n Company Name \n \n \n \n \n Zip Code \n \n \n \n \n State \n \n \n \n \n Business Email Address \n \n \n \n \n \n \n I agree that the Adobe family of companies may share my contact information for marketing purposes. I understand I may unsubscribe at\nany time by clicking the link included in emails.\n \n \n \n \n \n \n \n \n SUBMIT\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Sponsor \n \n \n \n \n \n \n \n \n \n \n \n       About Adobe Adobe is changing the world through digital experiences. For more information\, visit www.adobe.com. About Adobe Experience Cloud In the experience economy\, every business must be a digital business and Adobe Experience Cloud is the global leader for powering digital businesses. With solutions for customer journey management\, data insights and audiences\, content personalization\, commerce and marketing workflows\, Adobe Experience Cloud is driving Customer Experience Management (CXM) across both B2B and B2C for companies of every size. Adobe Experience Platform – the foundation of Adobe Experience Cloud – is the industry’s first purpose-built CXM platform\, powering applications that enable personalized customer experiences in real-time at scale. \n \n \n \n \n \n \n \n \n \n \n \n Organizer \n \n \n \n \n \n \n \n \n \n \n \n Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only\, thought leadership driven\, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com. URL:https://bdionline.com/event/060424/ LOCATION:NC CATEGORIES:Event Calendar,No Header ATTACH;FMTTYPE=image/png:https://bdionline.com/wp-content/uploads/2024/05/bdi-adobe-preview-imafge.png END:VEVENT END:VCALENDAR