As the workforce evolves and HR priorities shift, field marketing leaders in People Tech companies must adapt their go-to-market (GTM) strategies to stay ahead of their ideal customer profile from target accounts. This interactive, cameras-on virtual event invites field marketing leaders to collaborate on effective GTM approaches, considering the future of work, the transformative power of GenAI, and the role of event marketing in reaching HR decision-makers. Through active peer-to-peer learning, participants will learn from each other how to tailor their marketing efforts to engage HR leaders, drive pipeline growth, and adapt to fast-changing industry trends.
1:00Attendees Join & Welcome Remarks
1:05Introduction of All Participants
1:20Panel Discussion + Open Room Discussion
2:00 Event Ends
1:00
Attendees Join & Welcome Remarks
1:05
Introduction of All Participants
1:20
Panel Discussion + Open Room Discussion
2:00
Event Ends
An invitation-only group of marketing leaders from top People Tech companies
Business Development Institute (BDI) is an award-winning event marketing agency specializing in producing invitation-only, thought leadership driven, custom events on the most impactful topics. BDI’s programs create an interactive peer learning experience while providing a rare networking opportunity for like-minded leaders. Learn more at bdionline.com.
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